Job

HEAD OF DIGITAL CONTENT | START UP   (10368)

Our client is the upstart start-up born out of a huge, established player in the mobility and travel space. The goal is to become Europe’s leading online destination for modern Camping experiences!

Their backer has a ton of know-how and experience about Camping, so along with solid funding they already have a great head start.

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Description

This is where you come in … We are looking for a Content Lead, who thrives on challenges!

 

 

HEAD OF DIGITAL CONTENT | START UP
( m / f )

 

 

The Role:

  • Act as a Content Lead and establish the content division (editorial, content strategy, content production, content management and content marketing).
  • Develop an overall content concept (integration of external content, production, technology, style, budget, quality assurance, management, distribution, target definition and measuring).
  • Manage the whole onsite- (inspiration, information, SEO, increase of conversion) and offsite content (content marketing via social and PR).
  • Utilize internally available data as well as conducting competition monitoring and studies, to produce state of the art content through internal and external resources.
  • Establish and manage a small in-house editorial team
  • Determining, measuring and reporting of KPIs and ROIs as well as controlling and adjusting all actions on the basis of these values

 

Experience:

  • Several years experience of working in the editorial, content strategy, content marketing or content management area in a digital company
  • Excellent grasp of content in all formats (especially editorially and of core data, but also picture and video)
  • Experience in the profitable use of content across various channels (Onsite, SEO, Social, PR, etc.)
  • Very good understanding of content as an elementary component to generate relevant reach and as a basis for the marketing of the camping platform
  • Verifiable success in establishing efficient and scalable content production with in-house teams and through service providers
  • Experience with comprehensive core data projects
  • Good writing and redacting
  • Experience with KPI-driven content-playout as well as using appropriate tools for measuring successes
  • Very good German and English

 

Offer:

  • Unique opportunity to join a wild ride, going from zero to market leader in crazy fast timeframes.
  • Robust financing backed by a single, stable and committed backer.
  • Senior package, new laptop, nice offices, friendly colleagues.

 

 

You love good content and get especially creative when it comes to the production of digital content.

Well … come and join and test your ability to the limit – see how your work directly creates value and be part of the future of Camping so good, no one can imagine it yet.

 

We look forward to receiving your CV!

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